Using QR Codes for Event Marketing and Ticketing

Events are a natural fit for QR codes. They bridge the physical and digital worlds, making check-ins faster, networking easier, and engagement measurable.

Pre-Event: Registration and Promotion

• **Promotional Materials**
• Add QR codes to posters, flyers, and social media that link directly to your registration page. Track which channels drive the most signups.

• **Early Access**
• Create exclusive QR codes for VIP early registration. Makes recipients feel special and creates urgency.

At the Event: Check-In and Navigation

• **Mobile Tickets**
• Replace paper tickets with QR codes. Faster check-in, no lost tickets, and real-time attendance tracking.

• **Wayfinding**
• Place QR codes around the venue linking to maps, schedules, and session information.

• **Session Feedback**
• QR codes at each session for instant feedback while the content is fresh in attendees' minds.

Networking and Engagement

• **Digital Business Cards**
• vCard QR codes let attendees exchange contact information instantly. No more lost business cards.

• **Social Sharing**
• QR codes that link to pre-written social posts make it easy for attendees to share their experience.

Post-Event: Follow-Up

• **Resources and Recordings**
• QR codes in swag bags or follow-up emails linking to presentation slides, recordings, and resources.

• **Surveys**
• Direct links to feedback surveys while the event is still memorable.

Plan your next event with Quality QR's comprehensive QR solutions.